Fractional CFO
February 9, 2023

Intimately Knowing Modern CFOs: Fresh FP&A's Product Marketing

Intimately Knowing Modern CFOs: Fresh FP&A's Product Marketing
Fractional CFO
February 9, 2023

Intimately Knowing Modern CFOs: Fresh FP&A's Product Marketing

Ignacio Gassó
Co-founder & Chief Operation Officer
Share on social media

Fresh FP&A is a financial consulting firm that offers a variety of services to help businesses grow and transform. During an interview, the company's CEO outlined the four different service lines that they offer.

The first service line that Fresh FP&A offers is the traditional fractional CFO service. The CEO and his team lead the finance organization for businesses that are primarily focused on high-growth industries, such as SAS, retail, and technology. This service is designed to give businesses the financial leadership and expertise they need to succeed in their respective markets.

The second service line that Fresh FP&A offers is financial transformation consulting. The company helps organizations transform and scale their finance operations by building a finance transformational roadmap. The roadmap typically spans 6, 12, and 18 months and includes a vision, strategy, tactics, milestones, and metrics that are needed to achieve financial transformation. This service is aimed at helping businesses improve their financial performance and increase their competitiveness.

The third service line offered by Fresh FP&A is thought leadership in the finance FP&A and CFO space. This service includes webinars, podcasts, conferences, and other events where the CEO shares his expertise on finance, FP&A, and CFO-related topics. This service is designed to help businesses stay up-to-date with the latest trends and best practices in finance.

Finally, the fourth service line that Fresh FP&A offers is product marketing. This service is aimed at helping businesses understand how a modern finance organization can add value and lead an organization. Fresh FP&A helps businesses understand the value of a "fresh CFO" and what it means to be a modern finance organization.

Fresh FP&A is a global organization, with clients in the US, Europe, and Asia. With their expertise in finance, the company helps businesses grow and transform by providing the financial leadership and expertise that they need. Whether businesses need help with their financial operations, transforming their finance organization, staying up-to-date with the latest trends, or understanding how to market their finance services, Fresh FP&A is there to help.

The latest Cofi Insights, straight to your inbox

By clicking below, I agree to Privacy policy.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Start enjoying Cofi Now

Contact us today to see how the Cofi platform can help your organization leverage data to shift performance.
‍‍

Get Started