Introduction

The finance industry is constantly evolving, and new services are being introduced to help businesses manage their finances better. Fractional CFO services are one of the latest additions to the industry, and in this episode of Cofi, we have Traeton McGlohon, the founder and CEO of Fintrae, a company that offers these services to small and medium-sized enterprises. In this article, we will discuss Traeton's background, his journey to becoming a fractional CFO, and how he manages to work with multiple companies simultaneously.

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Traeton's Background

Traeton's background is in finance and tech. He completed his undergraduate degree in finance and economics and started his career in the banking industry. He gained valuable experience working with banks in the United States and abroad before transitioning into fintech and accounting. Traeton's love for finance and the flexibility it offered led him to start Fintrae, where he uses his skills and experience to help small business owners meet their strategic goals.

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Services Offered by Fintrae

Fintrae offers fractional CFO services to small and medium-sized enterprises. Fractional CFO services are a cost-effective way for businesses to get the services of a CFO without having to hire a full-time CFO. Fintrae's services include financial analysis, bookkeeping, and strategic planning. Traeton and his team work with clients from different industries, including those in the inventory and service sectors.

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Technology Used by Fintrae

Technology plays a significant role in the services offered by Fintrae. QuickBooks is the primary accounting technology used by the company. However, Traeton and his team also leverage other fintech and accounting technologies to meet the specific needs of their clients. The use of technology helps Fintrae streamline its processes, provide more accurate financial information, and offer better services to its clients.

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Managing Multiple Companies

Working with multiple companies can be challenging, but Traeton manages it by first understanding each client's business. He takes the time to learn about their industry, specific needs, and goals. This understanding helps him create a customized approach for each client. Additionally, Traeton's vast experience in finance allows him to work with different businesses effectively. He can transition seamlessly from one client to another, ensuring that each client's needs are met.

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Conclusion

Fractional CFO services are an excellent option for small and medium-sized businesses that cannot afford to hire a full-time CFO. Fintrae, led by Traeton McGlohon, offers these services to clients from different industries. Traeton's background in finance and tech and his experience working with different businesses make him well-suited to manage multiple clients effectively. By leveraging technology, Traeton and his team can provide better services to their clients, helping them meet their strategic goals.

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